Art Crush: BLEITCH

Introducing BLEITCH (pronounced Bleach), one of our new band crushes out of the city of angels. We were introduced by our longtime Live FAST Mag friend and artist Arto Saari and we just can’t get enough of the free-spirited song “This Is Our Youth” – led by saucy vocalist Madelyn Deutch and composed by producer Piers Baron. You might recognize the track from this past season of HBO’s True Blood. Today they dropped a new vid for the track, which we got a little sneak peak of. Directed by Per-Hampus Stalhändske, get ready for dreamy outdoor bedroom scenes, double exposure in motion and a playful performance by BLEITCH. Check it!

“This Is Our Youth is a song about about breaking free. No establishment, no rules and no authority. We wanted to make a video that echoed those sentiments. One that really feels like an escape.” -BLEITCH “

L’Agent Goodies…