“Models in the Morning,” a series of sensual photographs of women in their bare essentials, has made quite a splash in a very short time. Photographer Asher Moss a.k.a. Basement Fox has built a fan base of over 15k followers on Instagram in less than nine months, all with his posts of beautiful models in their most intimate moments and the hashtag #modelsinthemorning.
The success of the series has inspired Basement Fox to take it on the road in a sixties camper to capture America’s finest women for a coffee table book, and we love the idea and the spontaneity of meeting and photographing diverse models from all over.
He’s put together an Indigogo campaign to help finance his trip with about eighteen days to go, so let’s help him make it a reality!
Models in the Morning – Photo Tour from BASEMENT FOX on Vimeo.
LF: First of all, how do you find all these lovely models?
BF: The fucking internet.
LF: “Models in the morning” celebrates natural women in little to no makeup or clothing. Why is this vulnerable state so important?
BF: All people are attracted to things that are real because they can relate to them. Rare to find people or experiences like that.
LF: You seem to have struck a chord with your hashtag #modelsinthemorning, which propelled you to 14k Instagram followers in only nine months. Has this rapid popularity affected your work in any way?
BL: If you don’t grow, you die. People’s belief in an artist should act as a catalyst to push them to do something that is hopefully, magical.
LF: There’s quite a nostalgic aesthetic to your locations and even styling decisions, almost like the days of the flower child. Can you talk about this?
BF: Since childhood, I’ve had an obsession with the sixties and seventies. Something to do with the sexual revolution, rock n roll, the culture, it was an awakening to all the things I hold dearly. Oh, and Dylan. There was nothing like that period, and there never will be again. The only way to capture a glimpse is by recreating it. It also helps getting really stoned and listening to Dark Side of the Moon on vinyl.
LF: What’s your idea of a free sexuality?
BF: I’ve woken up next to someone so wild and free it made me feel completely human. It was not emotional, it was raw and beautiful. That person let me be exactly who I was. That’s free sexuality. It has nothing to do with nudity, but the release of expression without bias or judgement.
LF: You talk adamantly about using film, shooting in camera and using natural light. What has this done for the overall tone of your images?
BF: It has taught me about light and darkness, the emotion of the scene and the person in it. Film has a softness that makes you feel closer and more intimate with the subject.
LF: Have you ever used digital, or are you strictly a film guy?
BF: 75% film 25% digital. If and when a digital camera emerges I treat it like a light meter to see what the shot is going to look like on the negative. And the film ALWAYS wins.
LF: What’s your background in photography?
BF: Incredibly limited. Picked up a 35mm Pentax at a flea market and haven’t put it down since. Keep adding to the analog collection.
LF: You’re taking your “Models in the Morning” concept across country with a sixties camper, stopping in ten major cities and a dozen small towns. How will you find your models? Or do you have them already lined up?
BF: Thank god, many of them are finding me. People are finding out about the trip and my inbox gets a little bigger each day. Also, doing casting calls in each city, so it’s a matter of filtering out who works for this project and who doesn’t. Referrals have been by far the best route.
LF: Any special destination stops on the way for you that you’re really excited about?
BF: Marfa, TX. All my stoner friends tell me Marfa and Joshua Tree will be exceptional stops.
LF: What gets you off, literally or figuratively?
BF: Skinny bitches, old playboys, an occasional bush, hot showers and cold mountain dew.
LF: How fast do you live?
BF: I’m a long distance runner.